Firstly, let’s start with why stories are so important. Stories are vectors for emotion and we know that emotions play a massive part in decision making. So, when we look at purchase influencing factors, the way we influence emotion is key in getting the desired outcome. Stories work so well because they allow us to place things into context, they absorb our attention and they are memorable. Those 3 factors mean they are great at building trust, strengthening relationships and delivering key messages.Read More
Exercise is not purely physical, we aren’t just bodies that need exercising, we are continuously living in a to-and-fro system of both body and mind.
From helping you lose weight and de-stress to lowering your blood pressure and reducing your risk of many chronic diseases, going for regular walks is one of the best and easiest things you can do for your health.Read More
We’re constantly reminded to eat healthier, go to the gym, de-stress, turn off our phones and laptops from time-to-time ...... the list goes on. But actually, one of the biggest impacts on our health is the environment.
So the short answer to this is, yes! Being outside does make you healthier!!
Being outdoors is not only super fun, it’s so good for your health – both body and mind. Here are some reasons why Mother Nature has got out backs!Read More
If you’re already doing everything you can to the best of your ability, then all that is left is to trust the process and good things will come. Shift your focus away from finally achieving your weight loss goal, to enjoying the process and the journey you have chosen to embark on. Check out the video (bottom of the page) for more.Read More
This past weekend, we set out to West Wales and embarked on a RYA Start Yachting course with Pembrokeshire Cruising. Here’s what to expect! As well as all of the really cool things you’d need to know when it comes to yachting that you won’t find anywhere else. Well, at least not compiled in a blog like this! Here’s what to expect…Read More
Carbohydrates are one of three macronutrients (nutrients that form a large part of our diet) found in food – the others being fat and protein. They all play their own role in making our bodies tip top. Take a look at our infographic to find out what carbs actually are, how they are used and the big question; "How we can lose weight whilst still eating carbs?".Read More
Enough of being fed images of stick thin celebrities and enough of being told that it's bad to eat carbs and good to drink egg whites and protein shakes every 2 hours. There is a way into being healthy, reaching your goal weight and sustaining it without dieting. It starts with eliminating the very obvious crap from our diets.Read More
Did you know your body is always burning calories? Whether you’re exercising or sleeping, your body will be using energy simply to survive. We offer an idea (and free infographic!) on how many calories your body will burn doing all sorts of different activities. Some of them may come as a surprise...Read More